The success of a small business is often inextricably tied to the small business owner. And their family wealth is often tied to the success of their business. So how does a small business owner help protect their family’s economic outcome if something happens to them.

It’s a good question, and often one without a good answer, as many small business owners lack sufficient life insurance protection.

I am thrilled, therefore, to announce our Term Life Insurance for Canadian entrepreneurs, delivered in partnership with Walnut.

When Nuula launched in Canada in June, we set out to revolutionize how Canadian small business owners could both monitor their business performance, and access a range of relevant world class financial products … all in the palm of their hand.

Complementing our recently announced Wealth Management offering (in partnership with OneVest), today’s launch of Term Life Insurance for entrepreneurs, represents another example of how we are leaning into the special needs of small business owners.